Verve Coffee – E-Commerce Website

E-Commerce Website Development Project

Verve came to be through the serendipitous union of surf, sweat and a love of life and living. In 2007, founders Ryan and Colby built and opened the first Verve cafe on 41st Ave in Santa Cruz, California. Today, Verve has locations in cities from Los Angeles to San Francisco to Japan, but our roots remain planted in Santa Cruz, where we roast our coffee on vintage roasters and enjoy the endless surf of the rugged California coast.

Project Description

Verve Roasters uses five-star reviews to build trust throughout its e-commerce website. The online coffee retailers website also uses evocative language paired with stylish photography to keep customers on the page. For example, it promises to be “classic and delicious” and delivers on this expectation through evocative word choice, such as “the sweetness of golden marmalade.” A free shipping offer paired with the ability to add products to your cart from the get-go gives customers all the more reason to buy.

Project Details

  • Client: Verve Coffee
  • Category: E-Commerce Website
  • Software: Shopify Website
  • Website: vervecoffee.com
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